THE NEXT GEN IN...
We’re on the hunt for the next generation of fashion tech mavens. If you’re a culture vulture who’s intrigued with the world of fashion tech, love to learn about the latest startups and have a great sense of style, then we want YOU. We’re now excepting applications (until June 1st) for the following Summer internship positions: Social Media and Fashion Content Intern ...
THE STYLE OUIJA
WHAT IS IT? An online magazine and blog. WHAT DOES IT DO? Founded by industry veterans (a fashion stylist and makeup artist, respectively), The Style Ouija gives you a personal look into the fashion and beauty industry. You’ll find interviews with the founder’s colleagues - including celebs, tastemakers and models - weekly fashion/beauty Q&A, shoppable editorial fashion and...
WHAT IS IT? Shoppable Instagram photos. WHAT DOES IT DO? Discover your favorite Instagram images from influencers, fashion brands and boutiques. Using 52 Grams, click on the photos to find shopping information for the fashion items you wish to buy, while brands receive referral traffic back to their sites. [[MORE]] WHAT IS IT LIKE? Instagram meets ShopStyle. DO I NEED IT IN MY LIFE? The...
FASHION BRAIN BAR
Are you headed to SXSW? FDD is partnering with Fashion’s Collective and our Future of Fashion co-founder, Projective Space, to host an (awesome) event on the terrace at the W Hotel Austin on March 11th. We’re calling it the Fashion Brain Bar. Think of it as a place to some sun, have a cocktail or two, spend time with industry friends and get answers to your burning...
WHAT IS IT? A weather-focused style service. WHAT DOES IT DO? StyleUp sends daily suggestions of what to wear based on your taste and the local weather. Visit the Shopping Bag feature to shop suggested looks, or check out the site’s blog for profiles on inspiring women (features include fashion editors, law students and Google staffers). ...
WHAT IS IT? An online blogger directory. WHAT DOES IT DO? Fohr Card aims to simplify the collaboration process between brands and bloggers by providing a verified digital directory of statistics and detailed information on online talent. Each blogger profile page contains follower counts for Twitter, Tumblr, Instagram, Google Analytics, as well as companies the blogger has worked with and...
FASHION HACKATHON II
WHAT IS IT? On Feb. 2nd and 3rd, Decoded Fashion will host a fashion hackathon - a competition in which top engineers will have 24-hours to create an app or startup that solves a pivotal industry problem. The top 3 teams will be introduced at NY Tech Meetup on Feb. 5th, and will also get to present their concept at New York Fashion Week. WHAT DO THEY WIN? The winner, selected by top...
WHAT IS IT? A lifestyle blog. WHAT DOES IT DO? Discover the films, people, places and fashion that inspire the singer Beyoncé Knowles. Get an inside look at her stylist’s favorite street style looks, fan artwork, must-have items, concert updates and more. [[MORE]] WHAT IS IT LIKE? A 360-degree view of the Beyoncé brand. DO I NEED IT IN MY LIFE? Content strategists/creators...
WHAT IS IT? An online marketplace. WHAT DOES IT DO? Buy/sell/trade stellar footwear with other fashion forward shoe fanatics. Users are encouraged to set up profiles sharing their online closets and current shoe obsessions. [[MORE]]WHAT IS IT LIKE? Poshmark for the shoe obsessed. DO I NEED IT IN MY LIFE? BOOTLEG started as an incredibly popular pop-up store: an Airstream trailer...
WHAT IS IT? An online B2B marketplace. WHAT DOES IT DO? Modalyst connects emerging accessory designers and independent boutiques by initiating a collective buying experience. Smaller boutiques are grouped together to increase their buying power (which means staying competitive with larger retailers), buying regularly instead of seasonly, and testing new brands with less restrictive...
MEN'S FASHION STARTUPS
Are you a startup focused on the menswear market? Is your business often complimented on it’s branding and great web design? Does your company offer an innovate solution to the space, beyond an e-commerce presence? If you answered yes to all 3 questions, WE WANT YOU! We’re currently accepting submissions to present at next month’s Future of Fashion Startup Series. Apply...
WHAT IS IT? A smartwatch. WHAT DOES IT DO? Pebble integrates with your smartphone, via Bluetooth, and displays phone information like, incoming calls, text messages, calendar reminders and social media updates. You can also connect to fitness and music apps, Spotify and Runkeeper, for example. The watch will retail for $150. [[MORE]]WHAT IS IT LIKE? An early model iPhone worn...
WHAT IS IT? Online consignment for children’s clothing. WHAT DOES IT DO? BUY - Shop girls and boys name brands like Ralph Lauren, Gap Kids and The Children’s Place. SELL - When your child outgrows their clothes, order a free thredUP Clean Out bag. Fill the bag (no discount clothing, undergarments, or items with visible wear allowed), then schedule a pickup or ship the items for...
WHAT IS IT? HEARST FASHION HACKATHON; Sat.-Sun., Feb. 9-10th Hearst Corporation, one of the world’s largest diversified media company and publisher of top selling magazines with 20 U.S. titles and 300 international editions such as Elle, Cosmopolitan, Harper’s Bazaar, Esquire and Marie Claire, is partnering with AngelHack Events, to bring you the inaugural Hearst Fashion...
LV PAPER DOLLS
WHAT IS IT? An interactive fashion campaign. WHAT DOES IT DO? Fans are encouraged to download paper dolls from the Louis Vuitton website as a fun way to ‘try on’ the new S/S 2013 RTW collection. Mix and match outfits using 20 items, then share your looks on Twitter using #LVMixMatch. Louis Vuitton will feature their favorites on Twitter, Instagram and Pinterest. ...
WHAT IS IT? An online vintage marketplace and consignment service. WHAT DOES IT DO? Discover and shop rare vintage and contemporary fashion from curated personal closets, vintage shops and consignment boutiques. Use Wiseling’s Closet Concierge consignment service, to sell items from your personal wardrobe. The service includes free pickup, photography and listing. You’ll receive...
WHAT IS IT? A digital publishing platform. WHAT DOES IT DO? Upload images, GIF animation, video and audio to create your own fashion magazines, lookbooks, catalogs, photo journals and more. Share your creations on social media or embed onto other blogs. [[MORE]]WHAT IS IT LIKE? ShopStyle + Flipboard = Glossi DO I NEED IT IN MY LIFE? Already using Glossi: Rent the Runway, DKNY, Lucky...
WHAT IS IT? A personal shopping app. WHAT DOES IT DO? Send a message of what you’re looking for to participating stores. Sales associates will take a look at their inventory and share photos of items they’ve found for you. You can directly purchase items from the app (an associate will call for payment information), or schedule a time to try on your selected items. When...
WHAT IS IT? An online resource of American factories. WHAT DOES IT DO? It can take many agonizing months to find a domestic factory to create your product. Maker’s Row hopes to solve this problem for entrepreneurs, companies and designers, by creating a tool to find American factories easily and efficiently. Factory profiles feature behind the scenes images, interviews with staff,...
WHAT IS IT? A luxury subscription service for men. WHAT DOES IT DO? Every quarter, you’ll receive a package containing unique and hard to find items that have been curated and hand selected. Each parcel has a central theme - Travel and Study (both sold out earlier this year) - expect Leisure out today. Limited memberships available, starting at $330. [[MORE]]WHAT IS IT LIKE? Valet...
WHAT IS IT? A microsite & social media campaign. WHAT DOES IT DO? In 1933, René Lacoste invented the polo shirt. It’s code name: L.12.12. Today’s date (12/12/12), marks the 80th anniversary and the launch of the Lacoste Future campaign (clever, indeed!) To celebrate the visionary spirit of Mr. Lacoste, fans are encouraged to share their vision of the Polo of the Future on...
WHAT IS IT? An editorial and e-commerce site. WHAT DOES IT DO? Byronesque’s curated shopping experience is edited by leading vintage experts and offers authentic items aged 20-years and older. Discover progressive, culturally informative and interactive editorial content. A subscription-based service offers members exclusive content, access to new merchandise, a personal shopping...
WHAT IS IT? A mobile photo-sharing game. WHAT DOES IT DO? MOWA rewards stylish social media users with exclusive fashion rewards. Fashion brands post themed-missions daily, encouraging users to post photos. Top users win prizes from the participating brand. [[MORE]]WHAT IS IT LIKE? Saks 10022 - Instagram Campaign turned into a full-fledged business model. DO I NEED IT IN MY LIFE? ...
WHAT IS IT? An open marketplace filtered by curators. WHAT DOES IT DO? Buy or sell from an edited collection. If you’re looking to sell an item, pitch the product to a participating curator –– curators select and promote their favorite submitted items. When you purchase an item, the original seller ships directly to you. [[MORE]]WHAT IS IT LIKE? Product selection you’d see on...
WHAT IS IT? A subscription service for hosiery. WHAT DOES IT DO? Complete a style quiz for access to the designer showroom. Shop products available to members only, including leggings, shapers, maternity and fashion-forward hosiery. Pique (pronounced ‘peek’) offers plans starting at $25/month with free shipping — deliveries received every month. [[MORE]]WHAT IS IT...
WHAT IS IT? A professional community for fashion industry talent. WHAT DOES IT DO? Merocrat enables creatives and clients to find each other (in a trusted environment) to collaborate on projects. The platform aids in the entire collaboration process—initiation, execution, budgets and crediting. [[MORE]]WHAT IS IT LIKE? Wkipedia + eBay of creative fashion services. DO I NEED IT IN...
WHAT IS IT? An online marketplace WHAT DOES IT DO? Shop men’s/women’s/kid’s fashions, accessories and home goods from vendors worldwide. Independent designers can sell their products on Young Republic’s marketplace for free (note: the site receives 10% commission when your items sell). [[MORE]]WHAT IS IT LIKE? Uncovet meets Etsy. DO I NEED IT IN MY LIFE? Young...
WHAT IS IT? An iPhone app WHAT DOES IT DO? Browse millions of looks and fashion inspirations created by Polyvore’s global community of users, follow people whose style you love. Search for trending brands and styles: Each collage, or “set,” contains links to online stores, so you can also shop your favorite looks. Through simple and intuitive touch gestures, the app lets...
WHAT IS IT? A B2B commerce platform WHAT DOES IT DO? Sellect’s software offers successful transactions and conversion rates, featuring a comprehensive suite of services designed to guide you from strategy and merchandising to analytics and beyond. [[MORE]]WHAT IS IT LIKE? Goodsie’s back-end services meets the front-end, luxury experience of King & Partners. DO I NEED IT...
WHAT IS IT? Makr sells handmade leather goods, including wallets, bags, iPhone/iPad sleeves, keychains and accessories. WHAT DOES IT DO? The team at Makr Carry Goods not only design and pattern all of their own product at their studio in Florida, but they also make all of the handsewn small goods in-house. [[MORE]]WHAT IS IT LIKE? The minimalist marketing & design of Everlane, with the...
FUTURE OF FASHION #4 On Monday night, we co-hosted the Future of Fashion Series with Projective Space and TriNet, for an evening of stellar startups, power networking and gin cocktails. Presenters Bib + Tuck, Stylitics, Merocrat, Little Black Bag and Go Try It On, wowed the fashionable crowd with their business pitches in our fourth installment of the ongoing series. Sitting on...
Tonight’s the night! Exclusive to our FDD readers, we’re offering 25% off Future of Fashion tickets. Enter promo code FashionDigitalDaily when registering on Eventbrite, and you’re all set for a night of stellar fashion startups, networking and free cocktails. We can’t wait!
WHAT IS IT? Wearable 3D-printed shoes and clothing. WHAT DOES IT DO? Continuum offers a new system of digital bespoke, where the web, computer driven design and production mediate the creation of unique designs. Their ventures include: Constrvct, software that lets you upload photos or images that are turned into digitally printed clothing; Strvct, 3D-printed shoes using innovative...
BIB + TUCK
WHAT IS IT? A members-only online fashion community. WHAT DOES IT DO? List (aka ‘Bib’) items you’re ready to part with, sell them to other members for a virtual currency and use your ‘bucks’ to purchase (aka ‘Tuck’) anything you want on the site. [[MORE]]WHAT IS IT LIKE? Collaborative consumption for fashionable ‘It’ girls. DO I NEED...
WHAT IS IT? An online bridal resource. WHAT DOES IT DO? Shop for bridesmaids dresses, create and share inspiration boards with the wedding party, read up on the latest trends in bridal beauty and fashion. [[MORE]]WHAT IS IT LIKE? Polyvore meets InStyle Magazine for brides. DO I NEED IT IN MY LIFE? Expedite your search for dress using the site’s color and silhouette filters, where...
WHAT IS IT? A RTW, custom and bespoke clothing line. WHAT DOES IT DO? Carrie Hammer offers fashionable professional clothing—with a contemporary fit—at a reasonable price. [[MORE]]WHAT IS IT LIKE? When we were first introduced to Carrie Hammer, we saw strong inspirations from Victoria Beckham’s first collection. Runway-inspired silhouettes for under $300? Can’t be...
WHAT IS IT? A publishing platform. WHAT DOES IT DO? Upload your photo and content to the blogging platform. Customize your images and posts to design your digital magazine. [[MORE]]WHAT IS IT LIKE? StyleSaint meets SquareSpace. DO I NEED IT IN MY LIFE? Multiple reviews rave their simple and intuitive user interface––and users looking for interesting and unique ways to showcase their...
WHAT IS IT? An interactive handbag line. WHAT DOES IT DO? In a nutshell: designers submit sketches, users vote on their favorites and the product is made in the heart of NYC’s garment district. Now the fun part: each round of voting, Stitch Collective offers interviews and behind the scenes footage of the designers you’re voting for, and welcomes feedback from the community on...
WHAT IS IT? A fashion search engine and iPhone app. WHAT DOES IT DO? Snap a shot of an item you like. Snap Fashion searches the item in a database of affiliates, comparing cut, color and style. The recommended results (closest to the item you’re looking for) are available to buy directly through the retailer’s website. [[MORE]]WHAT IS IT LIKE? Snapette meets Fidoo’s fashion...
WHAT IS IT? A B2B augmented reality service. WHAT DOES IT DO? Holition uses cutting edge 3D software for digital retail experiences, creating augmented reality apps for in-store, mobile and online use. [[MORE]]WHAT IS IT LIKE? Trying items on through virtual reality. DO I NEED IT IN MY LIFE? We’ve recently seen companies attempting something similar - in terms of finding a...
CONTENT + COMMERCE
We’re immersed in a digital age that’s sprouted countless, self-proclaimed ‘fashion experts’. Yet, the true test of fashion expertise is giving your readers accurate information, credible sourcing and engaging content to enhance their shopping experience. Enter Byronesque and Anthem Wares: two brands taking a definitive approach to content and...
WHAT IS IT? A commerce solution for digital publishers. WHAT DOES IT DO? 72Lux is a software company that transforms publishers into retailers. The shoppable technology allows users to instantaneously purchase the items they’re viewing online, on multiple sites. [[MORE]]WHAT IS IT LIKE? Turning your favorite blogs into digital shoppable catalogs. DO I NEED IT IN MY LIFE? ...
WHAT IS IT? An eComm site WHAT DOES IT DO? Emploi offers women classic workwear essentials that can be worn from day to night. The site also aims to be an outlet for professionals to connect. [[MORE]]WHAT IS IT LIKE? Alcott Clothier offering ready-to-wear garments. DO I NEED IT IN MY LIFE? Emploi clearly standouts out from their competitors by offering a collection of bold and classic...
WHAT IS IT? A garment/sample tracker & a platform for fashion crediting. WHAT DOES IT DO? D’Marie’s B2B platform enables fashion designers to upload their collections and track when their garments are being used by stylists in media projects. In addition, the dual-platform allows consumers to search for clothing that celebs/talent wore in a media project (i.e., a movie,...
LET'S TALK B2B
Tonight’s Future of Fashion event is centered around startups in the B2B (business to business) space. It’s a wise move to launch a business-centric plan these days––not only is the startup market saturated in B2C (business to commerce), it’s smart business to spend man hours and funds building partnerships with major brands, in lieu of building a fan base from scratch. ...
Anyone who’s ever worked in the industry knows fashion and beauty go hand in hand. Here at FDD, we love to give you the scoop on the next ‘big’ thing, and if we’re not talking about the beauty movement in the digital space, then we’re doing you an injustice. Take a look at some of our favorite beauty blogs that are you need to know now. [[MORE]]THE FORMULA WHAT...