FASHION WEEK LIVE
WHAT IS IT?
A fashion game.
WHAT DOES IT DO?
This virtual Facebook game allows users to build a career in the fashion industry. Start as an aspiring stylist, unlock rewards through styling challenges, and ultimately, receive the highest status as an art director.
WHAT IS IT LIKE?
Remember Cher’s virtual outfitter in the movie Clueless? It’s safe to say FWL would be her present-day game of choice.
DO I NEED IT IN MY LIFE?
Forget your time spent on Farmville, the new movement in gaming is fashion. With Fashion Week Live’s concept created by makeup artist Pat McGrath and fashion insider Noel Gordon - in addition to the news of Condé Nast’s video game Fashion Hazard earlier this month - this is clearly just the beginning.
WHO’S BEHIND IT?
505 Games, Funcom and IMG Worldwide
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