CONTENT + COMMERCE
We’re immersed in a digital age that’s sprouted countless, self-proclaimed ‘fashion experts’. Yet, the true test of fashion expertise is giving your readers accurate information, credible sourcing and engaging content to enhance their shopping experience.
Enter Byronesque and Anthem Wares: two brands taking a definitive approach to content and commerce through storytelling––and selling stellar products in the process.
BYRONESQUE
WHAT THEY’RE DOING RIGHT:
History of Fashion 101. Byronesque sells legitimate vintage garments aged 20-plus years. Two or more decades offers plenty a story in fashion history and Byronesque is quickly there to give you the lesson. What was the quintessential piece that launched Vivienne Westwood to fashion designer stardom? Not only will you find the answer on this site, you can buy the item too.
MORE INFO:
AN INSIDE LOOK:
ANTHEM WARES
WHAT THEY’RE DOING RIGHT:
Anthem Wares offers hard to find items sold by independent designers. Sure, you’ve heard that before, but will you see all of the tools that the jewelry designer used to craft the item you’re about to buy? (We didn’t think so.) AW not only introduces you to new designers, you’ll get an upfront seat on their backstory and the inspirations behind their products.
MORE INFO:
AN INSIDE LOOK:
